With a few more weeks to go in the NFL season I checked back in with Stephanie Martin and Matty Van Riper to see if the statistics they had used to pick their fantasy football teams at the beginning of the season were proving to be successful. Was their strategy of winging it or using statistics to pick their teams working or hindering their team’s performance?

Data isn’t solely used by data scientists and analysts anymore.  Data is a currency that’s being monetized by marketers, recruiters, and sales managers to influence decision makers and stakeholders. One research organization understands this all too well. The need to analyze and interpret big data is now bleeding into the medical research field in hopes to drive results that will eventually lead to a cure for childhood cancers.

New Frontier Data, the leader in marijuana- based market research just expanded their presence in the cannabis community by acquiring not one but two different marijuana centered organizations. The DC-based company announced last week that they had acquired Zefyr – a data discovery platform for approximately $10 million. The merger creates what the companies call the “first marketing tech solution of its kind” in the industry.