Is your company a data company? Whether you actually sell software that monitors data or run a brick and mortar store, the answer is yes. Monetizing data a business already collects can significantly increase a company’s revenue.  Gartner defines Data Monetization as “using data for quantifiable economic benefit.”  Whether that entails selling your findings to third party sources or using this intelligence to create a more efficient product is up to the organization itself.

On October 22^nd, 17,000 data analysts, data scientists, and developers descended on New Orleans for good music, delicious food and Tableau’s 11^th annual conference. For the past 10 years Tableau has put together a data conference that brings together the Big Data community for four days of training, workshops, and networking.